Outbound sequence
Writes a three-touch outbound sequence that stays specific and does not invent a personal fact. Use when the user asks for a cold email, a follow-up, or an outbound sequence.
Write three short touches: a first note, a follow-up, and a close-the-loop note. Use only facts the user verified. A specific offer beats a fake observation.
Steps
- Confirm the recipient role, the product fact that is relevant, the ask, and any verified detail about the account. If there is no verified detail, do not pretend there is.
- Write touch one: why you are writing, the relevant fact, and one ask. Keep it under 120 words.
- Write touch two, which adds a different proof or a concrete example, and does not repeat touch one. Write touch three, which closes the loop and makes it easy to say no.
- Remove "just bumping this", fake familiarity, and compliments you cannot source.
- Validate that every claim about the recipient was in the user's brief. Show the sequence as a draft. Do not send it.
Example
User: Write to a head of support at a company that publishes internal agent skills. Verified fact: their public repo has 40 SKILL.md files. Ask for a 20-minute look at linting them. No personal details.
Agent: Touch one mentions the 40 public files and the ask. It does not mention a podcast, a funding round, or a mutual friend. Touch three says it is fine to skip. Nothing is sent.
Boundaries
Do not invent a meeting, a referral, or a quote. Do not hide that the message is a sales note.
Lint report
Score 100. 0 errors, 0 warnings, 0 notes.
skill-lint reported no errors, warnings, or notes.
See also
- gtm-partner, the agent that bundles this skill
- Discovery call notes Sales & GTM
- Objection map Sales & GTM
References
- Source path skills/sales-gtm/outbound-sequence
- SKILL.md 1.7 KB
- Raw SKILL.md
- Download the skill folder
- Agent Skills specification